adidas Originals just gave the Nite Jogger an unmissable aesthetic update. The iconic reflective running sneakers return to take its place in the lives of night time runners.
Returning this month, the new Nite Jogger sneakers feature lightweight nylon ripstop, soft mesh knit, and suede overlays. Combined, these materials offer advanced adaptability for the unrelenting grind of 24/7 creativity. Hi-vis reflective details complete the upper, adding a new dimension to the shoe’s name and establishing it as a must have in the arsenal of any creative that thrives at night.
Illuminating its wearer after dark, the campaign shows how the Nite Jogger silhouette brings together function first technology and forward thinking design, in order to push today’s night time creator firmly to the forefront. Harnessing the reflective hi-vis technology of its past iteration, the silhouette is engineered for those who know it’s never too late to pursue their vision.
All of this is then rounded off with a BOOST midsole and durable rubber outsole, resulting in a silhouette that is elevated for comfort and engineered for night time exploration. The Nite Jogger sneaker is capped off by the message “speed of nite” written in morse code on its outsole and tongue.
Offered in a flurry of distinct new colourways, featuring tonal greys, pastel greens, and eye-catching orange hits, the result is a striking expression of the Nite Jogger silhouette’s enduring aesthetic, presented in an exciting new context.