Chanel’s Own Gym In New York: Limited Time Only

Don’t get your hopes too high, this gym is on for a limited time only and you can’t actually  actually work out there either…


Chanel‘s gym-style ephemeral boutique, complete with benches, weights, and lockers,  in Bergdorf Goodman’s 5F, is an installation inspired by the brand’s sporty Coco Coach ad campaign featuring Cara Delevingne going all Raging Bull in pearls. Ready-to-wear, bags, costume jewelry, sunglasses, and — appropriately enough — sneakers are all on offer.


The retailer is also fêting the collection with themed windows, marking the first time it’s devoted a window installation to a single brand.

Source: The Cut

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