Jospeh Beirut – Simple is Beautiful

Joseph store in Beirut Central District by architect Raed Abillama executes the ‘simple is beautiful’ and ‘less is more’ principles with much panache and ease across the space.

The standalone shop, which carries the contemporary ready-to-wear collections of the global brand, is raw, luminous and inviting. Comprised of a ground floor showroom of 70 square meters and a slightly smaller basement reserved for stocking, the boutique exudes warmth and low-key luxe in a completely open space.

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