Louis Vuitton Goes Neon Green in New York

Painted in neon green, Louis Vuitton’s celebrates the new men’s  Fall/Winter 2019 collection with a pop-up store in New York City on Lower East Side. The store opens to the public today, July 12 until July 21.

The temporary boutique will be home to styles from Virgil Abloh’s FW19 men’s collection, including LV Monogram accessories, a new edition of the “Skate” Trainer and several of the brand’s rainbow and prism leather goods.

Standing at 6,000 square feet, the space is filled to the brim with vivid green tables, chairs, lamps and figurines, while select apparel, bags and shoes are interspersed throughout. The store will offer a selection of pieces featuring updated prints that were inspired by New York, patches that reference archival items and various flags that represent the different nationalities of the label’s studio designers.

 

 

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