Missoni Presents ‘Blowing In The Wind’ in Milan

Opening right in time for the Salone del Mobile, Blowing the Wind by Missoni is a large scale environmental art which interacts with the natural elements, seasons and hours of the day. Taking place at Missoni showroom in via Solferino, it incorporates the warmth of the home, artisanal craft, blankets sewn by hand or fashioned from a loom into the vastness of coastal expanses and desert lands, public areas and exhibition spaces; refashioning the work into an original and reactive interweaving of vastness and intimacy, contemporaneity and memory.

MISSONI – Blowing in the wind

Extraordinarily empathic to the Missoni lexicon, the works of American artist Rachel Hayes—already embraced by Angela to contextualise the 2018 Summer runway collection in celebration of her 20th anniversary as creative director and subsequently featured in the latest campaign and a custom-designed indoor installation for the Missoni flagship store on Madison Avenue—are now the protagonists of an environmental art project in Milan, the first in Italy specifically dedicated to her work, entitled Blowing in the Wind and opening on April 14th in the Missoni showroom in via Solferino.

MISSONI – Blowing in the wind

Curated by Mariuccia Casadio, the exhibition begins to immediately unfold in the external corridor upon entry and continues through to the internal spaces, juxtaposing the themes of light and air through two very different and opposing acceptations. Inside, three suspended macro structures, or cages, are covered in small, polychromatic modules of gelatine plastic activated by fans and electric projectors that move the compositions, generating and diffusing reflections and colourful plays of light and shade while inducing low-tech resonances—the sounds of mechanical contrivances—within the surrounding space. Outside, patchwork bands of multicoloured semi-transparent fabrics compose a long, suspended canopy that welcomes the visitors and becomes a filter to the natural elements and the random effects related to the season, hour of day and atmospheric conditions and interferences.

A surge of emotions and chromatic variations, forms that come to life and open themselves up to a dialogue with the encircling world; the environmental works in Blowing in the Wind summarise the experiences of Rachel Hayes, born in the vicinity of Kansas City and now a resident of Tulsa. Hayes found in the culture of textiles and the textures, transparencies and varid tones of silks or nylons, polyesters or acetates, the instruments for a construction that is soft, malleable, feminine, contemporary and atemporal; becoming the link that joins past and present, a bridge suspended between earth and sky, nature and culture, art and technique and free-flowing imagination.

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