The 70’s were undeniably a Decade of Decadance, and Mrs.Keepa’s debut collection revives the ultra chic Parisian woman from this era. The charming collection, designed by the talented French-Egyptian designer Mariam Yehya, is rich in luxe fabrics, psychedelic prints and flattering silhouettes, features extremely feminine and wearable vintage-inspired pieces. Mrs.Keepa’s speaks to a woman who creates her own edge, dictates her very own trends and is confident of her personal style.
Rich earthy tones dominate the FW 16-17 collection with an abundance of warm browns, burgundy, rust, mustard, and avocado green. Sheer flowy fabrics, ruffles, embroidery, sequence, paisley prints, all add touches from the past to the master-cut pieces. Beautifully curated, this collection fuses flirty separates, with tailored suits, and structured dresses. Blouses see the pussy bow coupled with the high neck and the exaggerated shoulders. Boldly colored scarves tied around the neck give off a flair of class together with trouser suits, fitted midi shirt dresses, high-waisted bell bottoms, brightly printed blouses and mini and midi skirts.
Adding an element of sophisticated Studio 54, Mrs.Keepa reveals evening-wear in the form of body-hugging jewel-toned dresses emblazoned with sequence, bedazzled with gems and contrasted with exaggerated shoulders to add just the right amount of sass.
For her first collection, Mariam took elements of her inspiration from Dubai’s architecture. Long, high-waisted trousers resemble Dubai’s skyscrapers with their slick endless lines. The bell-shaped sleeves of one of her blouses were inspired by the beautiful curves of the iconic Burj Al Arab.
Being a mother to a sweet little 11-month old baby girl, the designer looked to fabrics and patterns that evoked her childhood and brought her a sense of nostalgia. These patterns can be seen in the fun blouses and dresses that underline playful sophistication.