The collaboration was self-evident. Both brands are committed to using natural ingredients and to preserving traditional savoir-faire and creativity. Appreciating the best products with the best that nature has to offer. Who are we talking about? Pierre Hermé, the Picasso of pastries and L’Occitane.
Two years ago, L’Occitane launched a collection based on fragrances created by Pierre Hermé, packaged in containers designed by Olivier Baussan. This ephemeral collection including three perfumes (Jasmine, Immortelle and Neroli, Grapefruit and Rhubarb, and Honey, Immortelle and Mandarin) was a great success. This encouraged the two to continue and go even further.
The two embarked on the creation of a space named with its street number, 86 Champs-Elysées, a concept store which brings together three things the French are know for: delicious pastries, fragrance and the pleasure the unique experience on the most beautiful avenue in the World.
The unique space in collaboration with the architect Laura Gonzalez.
With 86Champs, the two created a gourmet haven from breakfast-time to late in the evening giving visitors a completely unique sensorial experience while being able to discover l’Occitane process of making various skincare products such as creams and essential oils… in the middle of the world’s most beautiful Paris avenue.