Salvatore Ferragamo Parfums Celebrates Chinese New Year in a Velvet Bow

Salvatore Ferragamo Parfums unveils Signorina New Year Edition to celebrate the Chinese New Year! An enchanting journey through the streets of China during a dreamy Lunar New Year. The city comes alive and Signorina is dressed in an elegant dress, a timeless classic embellished with an opulent velvet Vara bow.

The floral-fruity fragrance plays with top notes of sparkling pink pepper and redcurrants, whilst the heart blossoms with rose, peony and jasmine. Finally, the sensuality of musk, patchouli and delicious creamy pannacotta blend to form the base.

The iconic bottle remains the same, but this time the glass is a luminous and eye-catching vinyl red with a gradient.


The iconic Vara bow is now red velvet breaking with tradition to mark the Chinese New Year, which awakens the entire city with light and colour.

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